Allure Bridals

Designed from the heart to make your wedding utterly forgettable. Allure Bridals has been a premier wedding dress destination since the early 2000s. As a company, they strive to provide brides with gorgeous wedding wear for every look and budget.

Allure Bridal Collections

The Allure Bridal Collection is a flagship line rooted in iconic, timeless bridalwear. This collection features modern silhouettes and subtle nods to current trends to keep the Allure Bridals Collection glamorous, eye-catching, and wearable by all.

Available in St. Cloud and Rochester

Allure Couture Collections

The Allure Couture collection embraces a vintage-inspired style with luxurious details of beading and lace for a dramatic effect or timeless ball gowns for a sophisticated look.

Available in St. Cloud and Rochester

Allure Romance Collections

Allure’s dreamiest collection, Allure Romance. This collection emphasizes timeless, classic bridal design with frothy tulle skirts and lacy bodices for a stunning floral effect.

Available in St. Cloud and Rochester

Appointments

Saint Cloud

2940 West Division Street
St. Cloud, MN 56301

320.252.9634

Rochester

3160 Wellner Dr. NE
Rochester, MN 55906

507.289.2444

Store Hours
 Monday
 11 AM to 5 PM
Tuesday
 Closed
 Wednesday
 11 AM to 7 PM
 Thursday
 11 AM to 7 PM
 Friday
 11 AM to 5 PM
 Saturday
 9 AM to 5 PM
 Sunday
 Closed